Sirine Swed, Founder of Battington Beauty, has always loved the way she felt in lashes. Her struggle was finding long lasting, comfortable lashes to wear throughout the day that can be reused. Seeing that the market was lacking beautiful lashes that are natural and animal cruelty free at an affordable price, the idea of Battington Beauty was born. Sirine came up with the idea to launch a line of silk lashes that all women would love from the working professional to fashion model to the everyday woman.